MIGRAIN index

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Genre:blog tasks

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  Task 1: Genre factsheets Read   Media Factsheet 03 - Genre: Categorising texts   and answer the following questions: 1) What example is provided of why visual iconographies are so important? The example provided to show why visual iconographies are so important is in the differences between star trek and star wars in the sci-fi genre  2) What examples are provided of the importance of narrative in identifying genre? The examples provided to show the importance of narrative in identifying genre are Soap operas and Sit-coms versus action storylines 3) What are the different ways films can be categorised according to Bordwell?  Period or Country, e.g. US films of the 1930s •  Director / Star, e.g. Ben Stiller Films • Technical Process, e.g. Animation • Style, e.g. German Expressionism; • Series, e.g. Bond; • Audience 4) List three ways genre is used by audiences. prior knowledge of the genre to anticipate  whether or not they are likely to enjoy a text,...
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MIGRAIN assessment 1 - learner response

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Grade D mark: 13/29 1. Q1) 3 marks WWW:some media terminology and effective sentence structure.     EBI:you must refer to narrative theories (propp,todorov ect and answer needs to be much more detailed Q2) 8 marks WWW:some very good use of media terminology/theory and close analysis     EBI:Consider masculinity and stereotypes? Q3) 2 marks  WWW:good start and reference to specific genre/studios              EBI:much more detail needed:benifit for audience, genre theorist 2. Q1) Frequent appropriate use of subject specific terminology throughout. Q2)Excellent knowledge and understanding of the influences of the social and cultural contexts on media products that is consistently supported by highly appropriate and effective reference to the set products. Q3) Frequent appropriate use of subject specific terminology throughout. 3. action and enigma codes 4. todorov, media codes,abercrombie 5. Q3) genre  include au...
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Representations of women in advertising

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Academic reading: A Critical Analysis of Progressive Depictions of Gender in Advertising Read  these extracts from an academic essay on gender in advertising by Reena Mistry . This was originally published in full in David Gauntlett's book 'Media, Gender and Identity'. Then, answer the following questions: 1) How does Mistry suggest advertising has changed since the mid-1990s? Mistry suggests that adverts have increasingly made the gender and sexual orientation of the person being photographed intentionally hard to determine with an also increasing number of gay imaging within them  2) What kinds of female stereotypes were found in advertising in the 1940s and 1950s? Women were made to feel guilty for idealising having their own careers and lives after the war through advertisement propaganda that the highest value and only real commitment for women lied in their ability to keep the house and raise children  3) How did the increasing influence of clothes and make-up...
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